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33 innovative sales and marketing techniques
In 2 hours and 30 minutes, run through the various topics such as proximity marketing, augmented reality, funnels, workshops, process automation, email marketing, thought leadership, cold calls and many other exciting areas. Learn our sales and marketing secrets and get an insight into the 7-Chapter Challenge. The ideal programme to get ahead in the game!
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Learn more about the 7-Chapter Challenge below:
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Business Coach Series
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Start your independence now!
You have always wanted to start your own business, but find it challenging to approach this project in a structured way? Do you sometimes lack the drive and motivation to stick with it? Do you find it challenging to collect your thoughts, especially because you don't know where to start?
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We have developed a unique and helpful workflow for exactly those people who would like a helping hand with the leap into self-employment. We noticed that there are so many talented people who excel in their special field, but often have problems with necessary and individual topics.
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In exchange with various self-employed people, we have identified their core problem areas. From this, we have developed the unique 7-Chapter-Challenge, which interactively works through the following topics:
The Ultimate 7-Chapter Challenge
1. put your vision
in writing
2. conception / prototyping
/ testing
"He who does not know the way and the goal,
no wind blows favourably for him."
- Lucius Annaeus Seneca, Roman philosopher
"Every great design starts with an even better story."
- Lorinda Mamo, Designer
3. foundation and
financing
"People who are crazy enough to think they can change the world are the ones who do."
- Steve Jobs, big businessman
4. organise and
structure everything
"Planning without execution is mostly useless -
Execution without planning is usually fatal."
- Willy Meurer, businessman
5. Accounting /
AHV / IV / EO
"There is only one thing that hurts more than paying income tax - not paying income tax."
- James Dewar, chemist
6. sell yourself
right: #marketing
"Weak brands do customer advertising,
strong brands are advertised by customers."
- Karsten Kilian, brand expert
7. review your strategies
and monitor KPIs
"Start with the necessary, then do the possible.
and suddenly you will do the impossible."
- Francis of Assisi, Saint
What does the Community say?
German
German
English
English
#Blackfriday
#Strategy
#LevelUp
#OneInALifestimeChance
#ShareYourSuccessStory
#ShareWithYourFriends
#Selfbranding
#CustomerFeedback
#Chances
Seize the Momentum!
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You can achieve everything you set your mind to
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if you start and get one step closer to your goals day by day!
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My promise to you
Opportunity 1: Discover your inner motivation and find joy in this complex process!
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Opportunity 2: Put an end to unstructuredness, chaos and lack of plan. My programme
accompanies you in successfully realising your goals!
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Opportunity 3: Finally a place where the most important points about self-employment are
collected briefly and concisely!
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Opportunity 4: You will be told all the life hacks that can help you build up your business!
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What is the program about?
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The 180° turnaround
"How to efficiently break down the barriers that constantly hold you back and
successfully and proactively build your own business."
Opportunity 1: Hands-on work experience from traditional marketing and online marketing -
my personal marketing secrets.
Opportunity 2: From 0 to 100 in the film industry - how I started with nothing and fulfilled my
biggest dream, Hollywood.
Opportunity 3 : How I helped the rich build their businesses - and had my eyes opened in the
process
Opportunity 4 : What skills you need to raise millions of $$$ with phone calls, because I've
experienced it - the mystery is revealed
Opportunity 5: Why the customer is king and you should see conflicts and complaints as a
great opportunity - I share my experience with you
Opportunity 6: Avoid big structural mistakes by doing everything right from the start - you
learn to organise your company smartly.
Opportunity 7: Why you should embrace digitalisation - I introduce you to the latest and best
keys to success
Opportunity 8: A behind-the-scenes look at being a content creator - you'll be shown what to
focus on #SocialMedia
Opportunity 9: You can learn from experience - learn one of the top 5 reasons why your start-
up will fail
Opportunity 10: Efficient methods to achieve first results quickly and productively - how to pull
the plug on procrastination
Apply now
to gain access to the following programme
1. put your vision
in writing
Together we turn your profession into a vocation!
In a first step, we will analyse the different possibilities of self-employment if you have not yet thought about them in detail. We will have a short and concise brainstorming session with different options from the following areas on how you could start your own business:
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✅ Coaching & Consulting
✅ Services
✅ Commodity trading
✅ Technology
✅ Passive income
✅ Entertainment
✅ Specialised
✅ Leisure
2. conception / prototyping
/ testing
We unleash your creativity in an innovative conception process!
Once you are clear about which path is right for you, we start with the conception. In the process, I have identified the 5 most important principles for you that an entrepreneur has to observe:
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✅ What problems will your product or service solve?
✅ Is your idea innovative enough?
✅ How could you make it even more innovative?
✅ Does your product/service reduce the transaction costs for users?
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✅ Does your product/service meet the needs of your customers?
✅ How feasible and how economical is your idea?
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We go through the conception process step by step, examine the various concepts behind the principles, and then start prototyping and testing. We analyse the market before the start-up to find out whether your idea will be successful in the real economy.
3. foundation and
financing
We lay the building blocks for a successful existence of your business!
Setting up a business is an extremely delicate process, because apart from the fact that there are many things that need to be considered and taken care of, it will be important to you that you don't forget anything and do everything right. Therefore, we will cover the following topics:
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✅ Preparation of the business plan & the financial plan
✅ The right legal form for you: who is liable and what in case of
unemployment?
✅ Formation documents, formation costs
✅ Setting up a bank account & possible costs
✅ Legal issues: general terms and conditions, imprint, data protection
✅ Legal issues: applying for patents and trademark protection
✅ Which location is fiscally lucrative for the start-up?
4. organise and
structure everything
We prevent mistakes by meticulously planning and structuring everything!
I have revised and adapted old and traditional processes from project management for our 'project' of becoming self-employed. This gives us a new, more appropriate framework that is tailored to our needs, making it easier to avoid mistakes and get to our goal faster. We will work on the following topics in a structured way, spread over the chapters:
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✅ Milestones
✅ Job Breakdown Structure
✅ Documentation
✅ SMARTe objectives
✅ Work packages
✅ Quality management
✅ Team
✅ Procedure and schedule planning
✅ Communication
✅ Kick-off
✅ Resource planning
✅ Crisis management
✅ Bill of quantities
✅ Responsibility
✅ Corrections
✅ Duty book
✅ Monitoring
✅ And much more....
5. Accounting /
AHV / IV / EO
Here, the typical accounting questions and topics are tackled:
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✅ How do I write a correct invoice?
✅ How much tax is due and when?
✅ What insurances do I need?
✅ What do I do if customers don't pay?
✅ AHV / IV / EO - where do I have to register and what is important?
✅ What to do in case of illness?
✅ Why you should keep your hands off certain freelancers!
✅ What does 'bogus self-employment' mean and how is it defined?
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Although accounting is a topic that many people don't want to deal with themselves, as a founder it is your responsibility to deal with the most important issues at the beginning of your start-up. After that, and this is what I recommend, you can outsource the tasks to a professional accountant or bookkeeper and monitor what they do.
6. sell yourself
right: #marketing
In marketing, it is ultimately about converting the hard-earned basis into money and success. My goal is to inspire you with the topics below, but above all to teach you one thing - how to really successfully convert leads into customers and generate long-term and sustainable money. Because my experience has shown that there are two types of marketing experts: Those who try everything and don't succeed for years, and those who have a clever strategy and make millions with it right away. In my opinion, you can save yourself the experience of the first group and I'll teach you in a moment the learnings I've gathered over the years on how to market yourself properly:
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✅ Classic marketing: flyers, posters, TV, radio
✅ Direct marketing: phone calls, mailings, e-mails, personalised advertising
✅ Online marketing: social media, affiliate marketing, influencers, AR
✅ Event marketing: press conference, sporting events, charity, launch
✅ Multichannel marketing: your perfect marketing mix
✅ Performance marketing: search engine optimisation, KPIs
✅ Content marketing: blog posts, white papers, e-books, tutorials, games, etc.
✅ Neuromarketing: arrangement of goods, background music, scents
✅ Guerrilla marketing: unusual and funny advertising campaigns, surprises
✅ Networking: visit trade fairs to be visible & make contacts
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✅ SPECIAL: Why websites are out - the secret behind long-term success
✅ SPECIAL: How to lose your fear of email marketing - crack the success code
✅ SPECIAL: How to do customer relationship management right
✅ SPECIAL: Why CRM is sacred & you must meticulously care for & guard it
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✅ BONUS: How to get the press involved properly
✅ BONUS: Should you become a member of the Chamber of Commerce?
✅ BONUS: How to achieve long-term success with the right partner agency
7. review your strategies
and monitor KPIs
✅ How to avoid beginner mistakes - Do's and Don'ts
✅ Are you not successful? - How the change of strategy helps you to be!
✅ Which key figures are relevant for your business?
✅ What tools are there to keep an eye on the key figures?
Life begins at the end of your comfort zone
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